How to Set Up a First Degree Messaging Sequence

Learn how to effectively utilize Kennected's 1st First Degree messaging feature and leverage the network you've already built on LinkedIn.


First Degree Messaging

Follow the video tutorial or continue reading the knowledge base article.

HubSpot Video

(Last edited March 25th, 2022) 


 

In this article we will review:

  1. Ways to use First Degree Messaging
  2. How to set up First Degree Messaging
  3. Setting Up Follow-Up Messages
  4. How to Start your 1st Degree Messaging Sequence

Ways to use First Degree Messaging

  1. Attract Engagement and Views to your Posts: 
    Say you posted something on LinkedIn and you wanted to get more eyes on it
    1. Add to your messages the link to your post and send the following message out to your first-degree connections: 
      "Hey, I just created this new piece of content, would love to hear your feedback! Thanks in advance."
    2. Doing the above will draw more attention to your LinkedIn post, help it get more likes, more views, and help it get shared among a broader audience. 
  2. Invite them to an Event:
    If you decide to host a webinar or podcast, and you would like to invite your current network on LinkedIn to attend
    If you're hosting an event in your local area you can invite your current network on LinkedIn using first degree messaging
  3. Just Changed Carreers:
    Inform your connections you just changed careers. Best if you reconnect with individuals in your new industry, ask for advice and insights. 
  4. Endorsements and Recommendations:
    Skills Endorsements and Recommendations play a big role in building your credibility online.
    1. Ask for endorsements for your top 3 skills. Your skills add a lot of weight to your SEO and the LinkedIn Algorithm. 
      Message 1:
      Hi {firstname | fallback:"ENTER FALLBACK HERE"}
      Message 2: 2 min after
      My 3 top skills are in need of some endorsements, would you be open to endorsing me? I will be happy to return the favor!
    2. Ask for recommendations. These add a lot to your credibility. People want to know how easy it is to work with you, the skills that make you unique, the work experience they had with you. Ask current or past (managers or coworkers):
      Message 1:
      Hi {firstname | fallback:"ENTER FALLBACK HERE"}
      Message 2: 2 min after
      Would you be open to add a recommendation to my profile? I will be happy to return the favor!

How to set up First Degree Messaging

Because you are already connected on LinkedIn, you will no longer be sending out invites or connection messages (such as with an invitation sequence).

Follow the steps below:

  1. Navigate to the "Outreach Sequence" tab, and click on "Add New" from the top left
  2. Click "Messaging Sequence"


  3. Enter a "Sequence Name" + "Working Hours", and click "Next"

  4. On the next page, paste the LinkedIn Search link or Sales Navigator Search link then press "Enter" and click "Next"

  5. Start your search with quotation marks (") and type the name of the position, company, or keyword that you are targeting. Ex, "CEO". Ensure that you have selected "1st" from the Connections filter drop-down to reflect 1st-degree results, as shown below.

Your LinkedIn Search Results should be:

  • Less than 1,000 results for Free or Premium LinkedIn
  • Less than 2,500 results for Sales Navigator

6. Click "Set Follow-up message" to commence your message

7. Click "Submit" to save

Setting Up Follow-Up Messages

  1. Since you're reaching out to your existing connections, you will need to set up follow-up messages

  2. Craft your message, use tags to personalize it and then click "Add"

  3. If you would like to follow up with them after the first message, click on "Set Follow-Up Message" and then click "Submit"

How to Start your 1st Degree Messaging Sequence

  1. Your message sequence will appear below your invitation sequences, and you will notice that the Message limit will be different from your Invites limit
  2. Enter your Per Day Limit number and click on "Start"

Note: If you have any questions regarding the "First Degree Messaging" feature, contact us at support@kennected.io or file a ticket on the top of this page